Businesses brace for big boost ahead of NFL Draft and NAB Show in Las Vegas

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LAS VEGAS (KLAS) – As Las Vegas gears up for both the National Association of Broadcasters Show and the NFL Draft next week, businesses are poised for an economic boost.

“Very exciting,” Las Vegas visitor Derek Ro said of the two big events. “I would like to see the scenes.”

The National Association of Broadcasters is bringing back its in-person convention for the first time in two years, then the NFL Draft takes over later in the week.

The two are ready to inject thousands of dollars into Southern Nevada’s economy.

“People are excited to come back to Las Vegas,” said Jason Soto, general manager of VU Las Vegas. “And I think that’s a good thing.”

De Soto’s video production company plays a big role in both events, and he said it’s a welcome change from what we’ve seen in recent years.

“Economically, you couldn’t say anything better,” Soto explained. “Buisness is back.”
UNLV economics professor Stephen Miller agrees, adding that we are moving in the right direction, especially with a lower COVID-19 risk.

“We’re back to almost 100% of the drop,” Miller said. “And that recovery happened in six months.”
As preparations continue to ring in an exciting few days, many have told 8 News Now that they are ready to enjoy whatever lies ahead.

“With all these great things going on,” Soto said. “You can feel the energy.”

“A lot of people are going to come from all over the country,” Ro concluded. “Support their team.”
In 2019, Nashville, Tennessee raised an estimated $224 million hosting the NFL Draft. In 2021, Cleveland, Ohio saw around $42 million.

NAB organizers expect around 50,000 people to attend next week’s show, with 900 exhibitors registered to participate.

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