Video Production Company Lands $17M Investment, Expands to Las Vegas | Business Observer

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TAMPA – Vū Technologies, a Tampa-based virtual reality production startup created by Diamond View founder Tim Moore, has closed a $17 million seed investment round led by ADX Labs, Topmark Partners and unions angel investment companies based in Tampa, Orlando and Texas.

The capital injection, according to a press release, will help fuel the expansion. Last month, Vū Technologies opened a production studio in Las Vegas and, in January, a similar facility in Nashville. Studios are advanced sound stages that allow directors and video producers to save time and money by filming on fully immersive high-definition LED screens.

“Vū Technologies is on a mission to create the world’s largest network of virtual production studios for the film, television and advertising industries,” Moore, CEO of the company, said in the release. “Through our fully immersive and photorealistic virtual environments, we empower world-class directors and talent to shoot scenes as if they were on location anywhere. Thanks to our investors, Vū’s network will forever change the cinematic landscape, providing unlimited opportunities for creatives.

In addition to LED screens, Vū Technologies studios use robotics, camera tracking technology and game engine expertise to create highly realistic backgrounds in real time.

“Vū Studios is leading the virtual production revolution,” said Steve Lux, Managing Partner of Topmark Partners, in the release. “As corporations, advertising agencies and other content creators realize the benefits of virtual production, we are thrilled to partner with Vū to support their continued growth as they expand their network of virtual studios across the country.”

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